Twitter Tool Tuesday – Engage 121

Engage 121 is a social media analytics and engagement tool that enables big brands to monitor the activity of their franchises.

Users can view activity by location as well as create templates for franchises to use on their Twitter account.  These templates can be used to help franchise owners who are less knowledgeable about social media. For instance a user can circulate a Twitter update containing a voucher code or special offer, which franchise owners then have the power to approve or not.

Find out more about Engage 121 here.

Twitter Tool Tuesday – Visibli

Visibli is an analytics platform for numerous social networks, including Twitter, which lets you optimise your engagement.

You can analyse your shared content to gain a better understanding what your followers are engaging with, as well as segment and target followers according to their interest. Visibli’s killer feature is its ‘Engagement Bar’ which helps you promote content via shared links.

Overall, Visibli is a great platform for optimising your output for maximum engagement.

Try it for yourself here.