Facebook Fan Page

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Fan pages are used by a variety of businesses to establish a presence on Facebook and build a community around their brand. They’re a particularly good option for small to medium sized enterprises looking to gain visibility in the realm of social media as they are completely free and easy to set up. Once up and running they serve as a central place for brand discussion and sharing of user generated content. [Read more…]

How can I use LinkedIn to grow my business?

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Often referred to as a ‘social networking site for adults’, LinkedIn is a free social networking website developed for business interaction. Built around a profile page that reads like a CV, it allows users to create and maintain a network of people who they know and trust in business.

Some analysts view the LinkedIn profile as a replacement to the traditional CV. In terms of SEO, Google is a big fan, so if you already have an online presence, a LinkedIn profile can help to improve your ratings and increase your chances of being found online.

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What’s Plaxo?

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Plaxo is an online address book and social / business networking service which provides automated information updates.

1.    Address book – Users can store contact information on Plaxo’s servers. When users edit this information, the changes automatically appear in the address books of all their contacts to ensure everyone always has your most up to date contact details.

2.    Networking service – known as ‘Plaxo Pulse’.  It enables the sharing of content from various social web sources, including social networking services, photos, blogs, social bookmarking services and others. Users can select the content they would like to view/share according to pre-determined categories such as family, friends, business or customised groups. [Read more…]

5 great uses of MySpace

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MySpace is an interactive social networking website. Users can blog, create personal profiles, join groups and share photos/videos.

In no particular order, here are 5 great uses of MySpace.

1)    Self Promotion

Musicians profile pages are often teeming with MP3’s that can be listened to for free by other MySpace users. MySpace is particularly good for finding the works of aspiring young musicians many of whom use the network as a way to promote themselves and their music. Lily Allen is probably one of the best known examples of a musician gaining fame through MySpace.
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