Twitter Tool Tuesday – TweetPsych

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TweetPsych is a psychological profiling tool that creates a psychological profile of any public Twitter account and compares it to those already in the database. Using meta dimensions that are a combination of related factors from the two linguistic algorithms RID and LIWC it identifies the traits that are used more or less frequently by the user analysed.

Analyse a user and you can find out:

  • how often they tweet about their emotions
  • how often they tweet about positive sentiments
  • how often they tweet about social behaviour and much more

The tool also displays other users who think like the user analysed

This a really cool tool. Because it gives you an insight into Twitter users emotions, thoughts and behavioural patterns you can tailor your tweets accordingly and therefore increase the likelihood of users being engaged by them.

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